Tiled hanok rooftops lining a narrow Seoul alley, with N Seoul Tower on the hillside beyond
Seoul--:-- KST

Discover the Soul of Seoul.

서울에서 만나요

Hand-picked places to eat, see, and explore — with day-by-day itineraries that plan themselves around you.

Explore Seoul

Free to explore · no account needed

Product story

See the builder in action

실제로 이렇게 계획해요

hallago.com/itinerary/build

Day 1 — Jongno

09:00 · Gyeongbokgung Palace 경복궁

Palace gates and morning light

12:30 · Cafe Onion Anguk 어니언 안국

Hanok bakery stop

15:00 · Ikseon-dong 익선동

Tea houses and small shops

3 stops · walking route
Seoul · Jongno

01 — DISCOVER

Search like a local

Browse Seoul places our team has actually visited — filter by district, mood, or Hangul initials.

02 — PLAN

Drop pins into days

Add places to days; walking times and routes draw themselves on the map as you build.

03 — REFINE

Tune the flow

Drag to reorder, balance mornings and nights, and see travel time between every stop.

04 — SMART ADD

Let it fill the gaps

One tap suggests the right cafe or view between stops — matched to your pace and route.

Featured itineraries

Build a trip our team would actually take

우리가 직접 걸어본 코스

Build your own

There are no shared team itineraries to show yet — every route on Hallago starts with real places from the live Seoul catalogue. Open a blank day and let Smart Add fill the gaps.

Open the builder

Where next

Seoul is live. More of Korea is coming.

서울은 지금, 다음은 어디?

Hallago is built city by city — we walk every neighborhood before it goes live.

Seoul

Live today

The whole city · full itinerary builder

Explore Seoul

Busan

Next

Coastal routes & market mornings

Jeju

Next

Oreum climbs & hallabong orchards

Gyeongju

Next

The open-air museum of Silla

The roadmap

Get first access when your city opens

We're walking Busan, Jeju, and Gyeongju street by street the same way we did Seoul. Join the list and we'll write to you the week your city goes live — with a starter itinerary attached.

One email when your city opens. No newsletters, no spam.

Questions

Before you pack

자주 묻는 질문

Something else on your mind? Read the Korea Guide — it covers the first-timer basics.

Product
What can I do on Hallago today?

Browse live Seoul places, save the ones you like, and build day-by-day itineraries with walking routes. Seoul is live now.

Do I need an account to plan a trip?

You can browse places, read the Korea Guide, and open the builder without one. An account keeps your saved places and trips across devices.

How does Smart Add work?

When your day has an open pocket, Smart Add suggests nearby places that fit your route and pace. You always choose what goes into the plan.

Can I share my itinerary?

Yes. Open a trip and use the share action to create a read-only link. Companions can view it or duplicate it into their own account.

Pricing
Is Hallago free to use?

Yes. Browsing Seoul places, reading the Korea Guide, and building itineraries are free. No account is needed to explore.

Will free features become paid later?

Discovering places and building itineraries stay free. If we add bookable stays or experiences, they will be clearly labeled and priced before you commit.

Cities
Where is Hallago available?

Seoul is live today. Busan, Jeju, and Gyeongju are being curated now — join the city waitlist and we will email you when yours opens.

Can I plan a multi-city trip?

Not yet. Hallago covers Seoul right now; multi-city planning comes as more cities go live.

Accounts
How do I save a place?

Tap the bookmark on any place card. Guests are asked to sign in first; once you are in, saves follow you across devices.

Can I use Hallago on my phone?

Yes. Hallago runs in your phone browser and the layout adapts to mobile. Sign in to keep your trips and saved places in sync.

Neon-lit Seoul backstreet at dusk

같이 갈까요?

Shall we explore together?

Your first Seoul week is one evening of planning away. The city is already in the product — come see it.